Biography. Who? What?

I am a Creative Director working in the advertising and entertainment industries. My background is in design and art direction. I’ve been working professionally for the last 12 years and have been involved with every facet of the design and production process for interactive and digital media.

I live in Los Angeles but am originally from Melbourne, Australia. I have also lived and worked in Amsterdam and San Francisco. I currently run ideaforms, an interactive production and product development company and am also developing several other online businesses and publishing platforms.

Some of the clients I have produced work for include Adidas, Etnies, Sony, Yahoo!, Interscope Records, Paramount Pictures, Fox, Warner Bros. and Universal Studios.

I am currently interested in and working on the convergence of branded entertainment content across multiple digital and broadcast channels.

Clients, People, Brands & Companies I’ve Worked For